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Leading the Starbucks Way: 5 Principles for Connecting with Your Customers, Your Products and Your People

Leading the Starbucks Way: 5 Principles for Connecting with Your Customers, Your Products and Your People
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Галерея

Leading the Starbucks Way: 5 Principles for Connecting with Your Customers, Your Products and Your People

Автор

Joseph Michelli , Phd

Explains that the international success of Starbucks begins with a promise: to inspire and nurture the human spirit - one person, one cup, and one neighborhood at a time. This title offers a perspective on the leadership principles that drove the iconic coffee company's resurgence from serious setbacks during the economic downturn.
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33,99 €

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