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Humanizing B2B

Humanizing B2B
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Humanizing B2B

Paul Cash,

James Trezona

€39.22

There’s a new truth in B2B marketing: if you want to move products, you need to move people. To achieve transformational growth, you need to break free from features-led marketing and discover the power of story.

Permanently out of stock

Details

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  • Number of pages216 pages
  • Size
    217 x 140 x 22 mm
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  • FormPaperback
  • Reading time7:12 hours
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    How much time it will take to read this book

  • ISBN9781788602518
  • Publication year2021
  • LanguageIn English
  • PublisherPractical Inspiration Publishing
  • Addition time23.08.2021
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