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Celebrity Fashion Marketing

Celebrity Fashion Marketing
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Celebrity Fashion Marketing

Fykaa Caan,

Angela Lee

€83.98

This book explores the concept of the celebrity as a human fashion brand, and the effectiveness of the celebrity in promoting fashions and shaping the identity and decisions of fashion consumers.

Permanently out of stock

Details

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  • Number of pages130 pages
  • Size
    246 x 174 x 11 mm
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  • FormPaperback
  • Reading time4:20 hours
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    How much time it will take to read this book

  • ISBN9781032007359
  • Publication year2023
  • LanguageIn English
  • PublisherTaylor & Francis Ltd
  • Addition time20.02.2023
  • SeriesMastering Fashion Management
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