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Growing a Business
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Growing a Business

Автор

Rupert Merson

Business growth is a clear goal for ambitious entrepreneurs and leaders. It''s often a short hand for business - and wider economic - success. But it''s not without its pitfalls and challenges, and planning for, and managing, a growing business needs careful thought. Take, for example, the start-up facing for the first time the need to balance flexibility with more structure. Or a larger business tackling a range of divisions evolving at different speeds. Or an inspirational owner-founder confronting the need to step back and let others take the business forward. These are the kinds of challenges that Growing a Business tackles head-on. Drawing on a wide range of models and research, and using case studies from across the business world, it offers practical advice and guidance on a whole range of topics, including:- the different types and stages of growth;- predicting the problems presented by growth;- identifying growth triggers - and barriers;- the implications of growth: financially, culturally and for the people involved in the business.Growing a Business is required reading for owners and managers looking to understand and foster growth in their businesses.An Economist Book, published in association with the Economist.
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24,98 €

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